Perdoo: A Lightweight System for Driving Strategy with OKRs That Stick
If you’re leading a product, studio, or development org in the games or software space, you’ve likely run into this problem: your teams are busy, but are they busy doing the right things?
Sprint boards are full. Backlogs are deep. Standups are moving. But when you step back to ask, “Are we making meaningful progress on what matters most?”—the answer gets fuzzy.
That’s where Perdoo comes in.
Tool Link: https://www.perdoo.com
Perdoo is an OKR (Objectives and Key Results) and strategy execution platform that helps organizations clarify their goals, track progress in real time, and keep everyone focused on outcomes—not just outputs. Unlike heavier tools that try to do too much, Perdoo is built to be simple, visual, and usable right away.
And for software and game dev leaders dealing with complexity, changing priorities, and cross-functional work—simplicity is a feature, not a flaw.
Where Perdoo Came From
Perdoo was founded in 2014, inspired by Google’s internal use of OKRs and a rising demand from companies who wanted to make strategic execution measurable, collaborative, and lightweight.
While other OKR tools were built for big enterprise rollouts, Perdoo took a different approach—build a tool that teams can actually use week-to-week, not just dust off at the end of the quarter.
Today, Perdoo supports companies like Delivery Hero, AutoScout24, and software-driven orgs around the globe. Its strength lies in making strategy, goals, and execution visible and actionable at every level—from CEO to dev team.
What Perdoo Does
At its core, Perdoo helps you:
- Define your strategy (your “North Star”)
- Set and align OKRs across teams and functions
- Track progress through automated updates and check-ins
- Keep teams focused on results, not just tasks
It’s not a dashboard tool. It’s not a project management tool. It’s a clarity tool—a place to anchor what matters most, so execution doesn’t drift.
For game dev leaders juggling feature pipelines, monetization strategies, and live service goals, that clarity is a competitive advantage.
How Perdoo Works
- Strategy → Goals → Initiatives
Perdoo is structured to mirror how good execution works:
- Strategy is the big picture (mission, vision, and strategic pillars).
- Goals (OKRs and KPIs) are how you measure progress.
- Initiatives are the projects or work streams that drive those goals.
You can define these at the company, department, team, or individual level—and connect them all together visually.
- Objectives and Key Results (OKRs)
Each Objective is qualitative, inspirational, and directional:
“Create a frictionless onboarding experience for mobile players.”
Each Key Result is quantitative, measurable, and time-bound:
“Reduce tutorial completion time from 5.8 to under 4 minutes.”
OKRs are updated weekly (either manually or via integrations) and tracked through a beautiful, color-coded dashboard that makes it easy to spot progress—or the lack of it.
- KPIs and Health Metrics
Beyond OKRs, Perdoo also supports always-on KPIs—long-term metrics you want to monitor but not necessarily improve every quarter. Think:
- Server stability
- Player sentiment
- Support response time
- ARPPU or MAU
You can track these alongside your OKRs, giving you a full view of both current health and aspirational targets.
- Initiatives and Check-Ins
Perdoo lets you log the actual work (initiatives) driving your KRs. And with weekly check-ins, teams can quickly reflect on progress, confidence, and blockers.
There’s no need for a separate slide deck or a status meeting. Everything’s visible—and shared asynchronously if needed.
Why This Matters in Game and Software Development
Let’s face it—our environments are chaotic. Roadmaps shift. Teams reorganize. Market expectations change. What was a priority two weeks ago might be a sunk cost today.
Perdoo helps you bring alignment and agility into that chaos.
Here’s how it fits into your world:
Product and Feature Development
Instead of “ship more features,” you align on outcomes:
- Objective: Improve early-game engagement
- KR1: Boost D3 retention to 40%
- KR2: Cut first-session crash rate below 0.5%
- KR3: Raise Day 1 NPS from 35 to 45
Now your UX, QA, and engineering teams are aligned—not just shipping, but delivering results.
Live Ops and Monetization
Perdoo supports ongoing experimentation:
- Objective: Improve revenue from returning players
- KR1: Increase conversion rate of reactivation offers by 15%
- KR2: Raise average spend per reactivated user by $1.50
- Initiatives: Test segmented bundles, update offer copy, A/B notification timing
No need to guess if experiments are working—the results speak for themselves.
Organizational Alignment
Perdoo lets you see the big picture. Every team can trace their work to strategic outcomes. And execs get a clear, live view of progress—without hunting through PowerPoints or spreadsheets.
What Makes Perdoo Stand Out
- It’s built for humans. Perdoo’s UI is clean, intuitive, and visual. You don’t need a two-hour onboarding to start using it. Teams can be up and running in days, not weeks.
- It handles both OKRs and KPIs. Many tools force you to choose one or the other. Perdoo lets you track goals for change (OKRs) alongside goals for stability (KPIs)—and shows them in the same dashboard.
- It aligns strategy from top to bottom. You can connect long-term goals to near-term projects, so teams never lose sight of why their work matters.
- It’s built for modern orgs. Whether you’re running a remote team, a cross-functional strike team, or multiple product groups, Perdoo lets you customize views, access levels, and ownership.
Where to Learn More
- Main site: https://www.perdoo.com
- Blog and learning center: https://www.perdoo.com/blog
- Free trial & pricing: https://www.perdoo.com/pricing
Final Thought: Clarity Is a Leadership Advantage
In software and game development, your team’s energy is finite. The biggest risk isn’t that people aren’t working hard—it’s that they’re not working on what matters.
Perdoo gives you a simple, scalable way to fix that. It aligns effort with outcomes. It builds transparency. And it turns goal-setting from a quarterly ritual into a weekly operating habit.
The platform isn’t just for planning. It’s for execution. It helps you know—not guess—whether your teams are driving results. And that turns you from a firefighter into a strategic operator.
If your org needs to move fast without losing focus, Perdoo might be the clarity system that keeps you aligned, adaptive, and ahead.
Because in a studio or dev team, clarity wins. And with Perdoo, you build it on purpose.
